by Amanda C. Thompson, on Sep 6, 2020 5:19:08 PM
Sodyo is rolling out more ways for broadcasters to share interactive content with end users, starting with polls. There's no longer a need for viewers to SMS or type in …
Read Storyby Amanda C. Thompson, on Jul 8, 2020 5:55:50 PM
“What is normal?” It’s always been an existential question, and thanks to Covid-19, the answer is more unclear than ever. But, also thanks to Covid-19, businesses have an opportunity to …
Read Storyby Amanda C. Thompson, on Jan 21, 2020 1:07:00 PM
Gone are the days of passive TV consumption. Viewers want to interact with the content they’re seeing – and when they see an ad for something they like, they want …
Read Storyby Amanda C. Thompson, on Jan 6, 2020 11:53:31 AM
As a broadcast professional, you’re used to thinking about television from behind the screen, but take a moment to consider your own viewing habits. How do you watch TV? Chances …
Read Storyby Amanda C. Thompson, on Dec 18, 2018 6:50:11 PM
When we were children, we mailed our Christmas wish lists via the postal service. Now, there’s an easier way. “Scan to share” functionality can forward Christmas wishes straight from the …
Read Storyby Amanda C. Thompson, on Dec 5, 2018 11:03:15 AM
Watching television may seem like a “tune in to tune out” activity, and indeed, it is a way for many people to unwind after a long day at work. However, …
Read Story