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by Amanda C. Thompson, on Oct 19, 2018 9:12:53 AM

The conversation around omnichannel marketing often focuses on how brands can bring web and mobile campaigns into harmony with the more traditional channels of print and television, but how does …

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Topics:Interactive AdAdvertisingTicket SalesScanning TechnologiesO2OOffline to OnlineQR CodeSodyoIncrease EngagementEnrich ContentOOHOut of Home

by Amanda C. Thompson, on Sep 27, 2018 9:06:31 PM

As a broadcast professional, you’re used to thinking about television from behind the screen, but take a moment to consider your own viewing habits. How do you watch TV? Chances …

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Topics:Interactive AdAdvertisingPoint & InteractPoint & PurchaseTV ProgramsScanning TechnologiesVisual IndicatorIncrease EngagementEnrich ContentTVBroadcast MediaTV to MobiletelevisionSports TVReality TVQR CodeOffline to OnlineInteractive ContentHome ShoppingSodyo

by Yonatan Brender, on Aug 20, 2018 12:32:14 PM

At Atooro, we have a laser focus on the deep tech sector, and we’re especially drawn to innovative projects concerning Natural Language Processing (NLP), Cybersecurity, and technologies that improve human-computer interaction …

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Topics:QR CodeSodyoAtooro FundHome ShoppingO2OOffline to OnlineSports TVReality TVInteractive ContentAugmented RealityARTV to MobileBroadcast MediaLogisticsMobile ApplicationsMessagingTVIncrease EngagementEnrich ContentAdvertisingPoint & InteractPoint & PurchaseMobile PaymentScanning TechnologiesSimultaneous Scanning

by Cathy Yagur, on Dec 6, 2017 4:32:09 PM

We are living on the edge of a new reality where it will be hard to distinguish where virtual starts and reality ends. Mobile phones are becoming more than just …

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Topics:SodyoQR CodeAugmented RealityBroadcast MediaLogisticsMessagingMobile ApplicationsARSocial MediaVisual IndicatorAnchorSimultaneous ScanningScanning TechnologiesPersonal CodesQuick ConnectionMobile PaymentO2OOffline to OnlinePoint & PurchasePoint & Interact

by Cathy Yagur, on Sep 13, 2017 9:12:00 AM

For decades, the promise of interactive TV has loomed over the broadcast industry. There were many valiant attempts with TV keyboards and devices in the 1980s and 1990s. And then …

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Topics:IBC ShowOffline to OnlineQR CodetelevisionTV to Mobile

by Ron Yagur, on Sep 6, 2017 10:59:42 AM

It’s been a busy summer here at Sodyo, the O2O infrustructure solution. We churned out a lot of blog posts that sparked interest and conversations. For those of you who …

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Topics:SodyoBroadcast MediaTVHome ShoppingReality TVSports TVTV ProgramsAdvertisingTV to MobileO2OOffline to Online