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Blog / Visual Indicator

by Amanda C. Thompson, on May 19, 2021 6:00:00 PM

“You do you.” It’s a good motto for life, as well as for branding! At Sodyo, we know that every network has their own visual brand, and we’ve been busy …

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Topics:Interactive ContentBroadcast MediaVisual Indicator

by Amanda C. Thompson, on Mar 15, 2021 5:30:00 PM

Drawing viewers into your world with scannable Sodyo Markers on broadcasts is definitely a piece of modern magic, if we do say so ourselves. But what happens when the viewer …

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Topics:Interactive ContentQR CodeSodyoBroadcast MediaVisual IndicatorTVOut of Home

by Amanda C. Thompson, on Jan 6, 2020 11:53:31 AM

As a broadcast professional, you’re used to thinking about television from behind the screen, but take a moment to consider your own viewing habits. How do you watch TV? Chances …

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Topics:Home ShoppingInteractive ContentOffline to OnlineQR CodeReality TVSodyoSports TVTV to MobileBroadcast MediaMessagingMobile ApplicationsIncrease EngagementSocial MediaVisual IndicatorPoint to InteractAdvertisingTVEnrich ContentScanning TechnologiesPoint to PurchaseInteractive Ad

by Amanda C. Thompson, on Dec 18, 2018 6:50:11 PM

When we were children, we mailed our Christmas wish lists via the postal service. Now, there’s an easier way. “Scan to share” functionality can forward Christmas wishes straight from the …

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Topics:Interactive ContentOffline to OnlineQR CodeSodyoTV to MobileIncrease EngagementSocial MediaVisual IndicatorSimultaneous ScanningPoint to InteractEnrich ContentScanning TechnologiesTV Programs

by Amanda C. Thompson, on Sep 27, 2018 9:06:31 PM

As a broadcast professional, you’re used to thinking about television from behind the screen, but take a moment to consider your own viewing habits. How do you watch TV? Chances …

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Topics:Home ShoppingInteractive ContentOffline to OnlineQR CodeReality TVSodyoSports TVTV to MobileBroadcast MediaIncrease EngagementVisual IndicatorPoint to InteractAdvertisingTVEnrich ContentScanning TechnologiesPoint to PurchaseTV ProgramsInteractive Ad

by Cathy Yagur, on Dec 6, 2017 4:32:09 PM

We are living on the edge of a new reality where it will be hard to distinguish where virtual starts and reality ends. Mobile phones are becoming more than just …

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Topics:Offline to OnlineQR CodeSodyoARBroadcast MediaLogisticsMessagingMobile ApplicationsSocial MediaVisual IndicatorSimultaneous ScanningPersonal CodesMobile PaymentPoint to InteractAnchorScanning TechnologiesPoint to Purchase