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Amanda C. Thompson

Amanda C. Thompson

Amanda C. Thompson is a Boston-based journalist and blogger covering topics as diverse as local news, arts, and government, global financial trends and technology, and what would happen if aliens moved into a small town in New England. She is currently exploring the Eastern U.S. on an electric skateboard. Learn more at AmandaCrystalline.com.

Recent Posts by Amanda C. Thompson:

by Amanda C. Thompson, on Dec 5, 2018 11:03:15 AM

Watching television may seem like a “tune in to tune out” activity, and indeed, it is a way for many people to unwind after a long day at work. However, …

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Topics:Scanning TechnologiesEnrich ContentTVMobile ApplicationsBroadcast MediaTV to MobileSports TVtelevisionSodyoReality TVQR CodeOffline to OnlineO2O

by Amanda C. Thompson, on Nov 20, 2018 4:56:49 PM

What if, instead of simply shrugging “It’s not perfect, but it’s home,” residents of a city could take action to improve their surroundings? Today, of course, there are a couple …

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Topics:Out of HomeOOHInteractive AdAdvertisingTicket SalesPoint & InteractPoint & PurchaseMobile PaymentScanning TechnologiesIncrease EngagementMobile ApplicationsSodyoQR CodeOffline to OnlineO2OSmart Cities

by Amanda C. Thompson, on Oct 19, 2018 9:12:53 AM

The conversation around omnichannel marketing often focuses on how brands can bring web and mobile campaigns into harmony with the more traditional channels of print and television, but how does …

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Topics:Interactive AdAdvertisingTicket SalesScanning TechnologiesO2OOffline to OnlineQR CodeSodyoIncrease EngagementEnrich ContentOOHOut of Home

by Amanda C. Thompson, on Sep 27, 2018 9:06:31 PM

As a broadcast professional, you’re used to thinking about television from behind the screen, but take a moment to consider your own viewing habits. How do you watch TV? Chances …

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Topics:Interactive AdAdvertisingPoint & InteractPoint & PurchaseTV ProgramsScanning TechnologiesVisual IndicatorIncrease EngagementEnrich ContentTVBroadcast MediaTV to MobiletelevisionSports TVReality TVQR CodeOffline to OnlineInteractive ContentHome ShoppingSodyo