I am proud to present Sodyo to the world this week. Sodyo is a powerful technology with a laser-like focus:
Sodyo’s goal is to enable TV broadcasters to connect and engage with audiences like never before.
Sodyo is an O2O – offline to online – solution for broadcasters that is poised to forever change the TV advertising business model. Sodyo’s disruptive technology allows viewers to point their smartphone at the TV screen and “scan” a colorful marker that broadcasters place within the content or commercials.
How Are Sodyo Markers Unique?
Sodyo markers go way beyond the QR Code:
How Does Sodyo Work?
Broadcasters place a marker on a commercial. The viewer points their phone to the screen, and interactive content from the broadcaster instantly appears on the phone from any viewing distance.
Sodyo is a First for TV
This is the first time that broadcasters can monetize large and attentive audiences. TV will always be the premier media real estate in any home. Until now, TV relied on “Dial 1-800” and “Visit our website” for lead capturing. TV leads are worth a lot more than web leads – TV will always be the biggest screen in the house, with the highest quality content and commercials. With Sodyo, broadcasters are sitting on an untapped gold mine.
Sodyo allows viewers to:
I invite all TV broadcasters to experience the magic of Sodyo below!
1. Download the Sodyo app
2. Load the Sodyo app
3. Play the below video
4. Point your smartphone to the screen and experience the magic of Sodyo!
I would also like to invite all of you to read more about Sodyo - our Product and Technology pages offer an in-depth look into the future of television.
Alon Raz, CEO
Sodyo