Login
Try Now
Menu
Login
Try Now

Blog / Point to Purchase

by Amanda C. Thompson, on Feb 15, 2021 5:00:00 PM

The next stop on our new features roadmap is the coupon module. As Sodyo evolves beyond “enabler” status into an end-to-end interactive content solution, introducing the coupon module is one …

Read Story
Topics:Interactive ContentSodyoTV to MobileBroadcast MediaAdvertisingTVPoint to PurchaseeCommerce

by Amanda C. Thompson, on Jul 8, 2020 5:55:50 PM

“What is normal?” It’s always been an existential question, and thanks to Covid-19, the answer is more unclear than ever. But, also thanks to Covid-19, businesses have an opportunity to …

Read Story
Topics:Offline to OnlineSports TVTV to MobileBroadcast MediaMobile ApplicationsAdvertisingTicket SalesTVScanning TechnologiesPoint to PurchaseTV ProgramsInteractive AdOut of Home

by Amanda C. Thompson, on Jun 30, 2020 6:21:44 PM

The Produ Awards, curated by Miami-based Spanish-speaking magazine Produ, have recognized Sodyo’s “Snap It” interactive marker on TVN Panama as one of 2020’s most disruptive technologies. “Snap It” is the …

Read Story
Topics:Interactive ContentOffline to OnlineBroadcast MediaMobile ApplicationsIncrease EngagementPoint to InteractAdvertisingTVScanning TechnologiesPoint to PurchaseInteractive Ad

by Amanda C. Thompson, on Jan 21, 2020 1:07:00 PM

Gone are the days of passive TV consumption. Viewers want to interact with the content they’re seeing – and when they see an ad for something they like, they want …

Read Story
Topics:Interactive ContentOffline to OnlineQR CodeSodyoTV to MobileBroadcast MediaMobile ApplicationsAdvertisingTVScanning TechnologiesPoint to PurchaseInteractive Ad

by Amanda C. Thompson, on Jan 6, 2020 11:53:31 AM

As a broadcast professional, you’re used to thinking about television from behind the screen, but take a moment to consider your own viewing habits. How do you watch TV? Chances …

Read Story
Topics:Home ShoppingInteractive ContentOffline to OnlineQR CodeReality TVSodyoSports TVTV to MobileBroadcast MediaMessagingMobile ApplicationsIncrease EngagementSocial MediaVisual IndicatorPoint to InteractAdvertisingTVEnrich ContentScanning TechnologiesPoint to PurchaseInteractive Ad

by Amanda C. Thompson, on Mar 6, 2019 10:04:00 AM

When travelers visit a new city, whether for work or for pleasure, they need information about this new environment and how to navigate it. For instance, every public transit system …

Read Story
Topics:Offline to OnlineQR CodeSodyoMobile ApplicationsIncrease EngagementMobile PaymentPoint to InteractAdvertisingTicket SalesEnrich ContentScanning TechnologiesPoint to PurchaseInteractive AdOut of HomeSmart CitiesTourism