by Amanda C. Thompson, on Feb 4, 2021 11:02:28 AM
Which player performed the best in the game? What did viewers think of the latest episode of a popular TV series? How would they use a brand’s new product in …
Read Storyby Amanda C. Thompson, on Sep 6, 2020 5:19:08 PM
Sodyo is rolling out more ways for broadcasters to share interactive content with end users, starting with polls. There's no longer a need for viewers to SMS or type in …
Read Storyby Amanda C. Thompson, on Jun 30, 2020 6:21:44 PM
The Produ Awards, curated by Miami-based Spanish-speaking magazine Produ, have recognized Sodyo’s “Snap It” interactive marker on TVN Panama as one of 2020’s most disruptive technologies. “Snap It” is the …
Read Storyby Amanda C. Thompson, on Jan 21, 2020 1:07:00 PM
Gone are the days of passive TV consumption. Viewers want to interact with the content they’re seeing – and when they see an ad for something they like, they want …
Read Storyby Amanda C. Thompson, on Jan 6, 2020 11:53:31 AM
As a broadcast professional, you’re used to thinking about television from behind the screen, but take a moment to consider your own viewing habits. How do you watch TV? Chances …
Read Storyby Amanda C. Thompson, on Mar 6, 2019 10:04:00 AM
When travelers visit a new city, whether for work or for pleasure, they need information about this new environment and how to navigate it. For instance, every public transit system …
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